Native turns insight into impact
Introducing Native, the always-on market intelligence platform that helps you understand, innovate, and create ideal experiences for your customers.
A better way to find the answers you need
Create impact through measurable improvements to products, customer experience, and revenue.
Fast results, without sacrificing accuracy
With the power of generative AI, we can turn an 8-week turnaround time into just 3 hours and provide the reliable, quality answers to the questions you need answer to.
Qualitative data by the millions means tangible insights
Our platform aggregates an incredible amount of data and synthesizes that down into actionable recommendations and comprehensive reports. You configure the inputs, we give you the answers.
Always improving, so you can stay one step ahead
Our proprietary AI constantly scans the market for new data, and our team is always working to add additional sources of strong, unbiased data to improve the quality of the insights provided.
The Native Difference
NLP and AI will then convert unstructured data into digestible visuals and actions for your brand.
Legacy Processes
Takes weeks, if not months.
Low response rates.
Limited reach and unprotected from bias.
Manual aggregation and synthesis.
Expensive.
Reliant on quantity and quality of responses.
Unprotected from bias.
Limited use of AI, no generative AI.
Expensive.
Insights Dashboard for comprehensive views and reporting.
Proprietary Quality IQ for direct comparisons.
100% response rate from unbiased digital twins.
Can analyze your own first-party data.
Cost-effective.
Comprehensive Insights Platform
Data Collection & Configuration
Upload products individually or in bulk, and manage your own filtered dashboard views to see exactly what you need, when you need it.
Proprietary Quality IQ Analysis
See how your products and brand stack up to competitors within your category on detailed quantitative and qualitative metrics.
Insights Dashboard
View your popular mentions and Quality IQ scores in comparison to competitors, and filter and edit reviews.
Custom Reporting
Create reports with full choice over the visualizations you select and download and set up alerts for specific products.
Opportunity Identification
Discover what your consumers like and where there’s opportunity in the market to fulfill consumers’ unmet needs.
Improvement Recommendations
Increase your ratings and strengthen products with recommendations synthesized by our experts and AI combined.
Expert, White
Glove Service
Our platform is designed for you to be successful independently, but turning insights into action can be difficult. We’re with you each step of the way to make sure you’re able to take full advantage of the value Native provides.
Ready to get started and see how we can turn your insights into action?
Generative AI for market research
The candid advent of artificial intelligence has accelerated the potential and scope of many industry sectors, notably market research. Within this expansive realm, the concept of Generative AI emerges as a key methodology poised to refurbish the conventional business operations. Generative AI employs algorithms that utilize randomness to produce new data, sounds, or images. It not only duplicates pre-existing patterns, but also creates novel combinations enlightened by the original data. Exploring this innovative approach further, one can benefit from various examples, tools, and the impressive market size of the generative AI.
Delving deeper into its implications for market research, one vivid generative AI for market research example is evident in predictive modeling. It uses generative AI to forecast market trends, customer behavior, and competitor activities. This facilitates a proactive approach to business strategies and decisions, thereby mitigating potential risks while enhancing profits. Another salient example is the use of generative AI in analyzing customer sentiment. It aids in interpreting reviews, social media posts, and other public opinions, delivering deeper insights into customer experience and preferences.
The panorama of data analysis and user experience is revolutionized by generative AI tools for market research. Such tools offer swift, efficient exploration of large datasets, thus saving considerable time and resources. AI-powered tools automate the desperate hunt for viral content on the internet. These tools enhance privacy protection by generating synthetic data that retains the original's statistical properties but avoids the risk of exposing identifiable information.
Growing rapidly, the generative AI market size is an testament to its potential and effectiveness. It is backed by some of the world's biggest tech companies including Google, Uber, and Meta. According to an analysis by P&S Intelligence, the generative AI market was valued at $195.4 million in 2019 and is predicted to reach $37 billion by 2030, registering an impressive CAGR of 52.8% during the forecast period of 2020-2030.
We have witnessed the transformative potential of generative AI through various generative AI examples. It's not just about creating hyper-realistic portraits, designing unique fashion outfits, or generating music. The scope broadens to content creation, product designing, trend analysis, customer sentiment analysis, and more in the context of market research that is reshaping the conventional exploration and interpretation of data. To wrap up, investing in generative AI for market research has proven to be a game-changer for many businesses, offering a fast track towards growth, innovation, and enhanced customer relations.